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Event management – Saudi food festival

A Heritage Festival for local Saudi food that hosts Productive Families who are skilled in preparing food from different regions of Saudi Arabia, each family make the famous dishes in the region they represent in a live atmosphere, also the festival gives them the chance to display their art and skills in cooking to preserve the heritage and culture of Saudi food.
The role of the company was designing the event’s identity and developing the strategic plan as well as conducting the marketing for the festival.