Reporting on Business Stories

1 Day

What you will learn:

This course is perfect for journalists
or for those in PR who want to understand the basics of
business: recession, inflation and deflation; how the City and
the Stock Exchange work; the Bank of England’s role and
why banks and the Euro are being blamed for the current
economic problems. Delegates will also learn how to make
their business reporting interesting and how to write with
authority.

Workshop content includes:

• Market indicators
• The wider implications of business stories
• Researching the market
• Accessing the key information
• Dealing with masses of figures
• Finding the story in a balance sheet or company report
• Fresh approaches on writing up results
• Giving life to business features
Not for: The business-phobic